Competitive Success
Building Winning Strategies with Corporate War Games
Falha ao colocar no Carrinho.
Falha ao adicionar à Lista de Desejos.
Falha ao remover da Lista de Desejos
Falha ao adicionar à Biblioteca
Falha ao seguir podcast
Falha ao parar de seguir podcast
Assine e ganhe 30% de desconto neste título
R$ 19,90 /mês
Compre agora por R$ 38,99
Nenhum método de pagamento padrão foi selecionado.
Pedimos desculpas. Não podemos vender este produto com o método de pagamento selecionado
-
Narrado por:
-
Chris Abell
-
De:
-
Arjan Singh
Sobre este áudio
Don't walk onto the business battlefield without the weapons and plan you need to win.
In dynamic, fiercely competitive markets you must have confidence in your business strategy, especially when the future of your company is at stake. Rather than make untested, unilateral decisions, war game strategies with your leadership team in a safe workshop environment. In Competitive Success: Building Winning Strategies with Corporate War Games, Arjan Singh, a top competitive intelligence (CI) expert consultant, shows you how to build winning strategies step-by-step. Through engaging, interesting anecdotes gleaned by running over 200 war games for top Fortune 500 corporations, Singh demonstrates how war gaming helps these companies maintain competitive success. After listening to this book, you'll have a tested, actionable plan that you and your team will be eager to move forward on with confidence and unity.
Author Arjan Singh has advised 68 of the Top 100 companies in the Fortune Global 500 list in building winning strategies. With over twenty-six years of experience, Singh is an expert in helping companies develop data-driven strategies through war games, strategic and competitive analysis, scenario planning and building business early warning systems that deliver significant impact. He is an Adjunct Professor of Marketing and Global Consulting at Southern Methodist University (SMU) COX School of Business and lives in Scottsdale, Arizona with his wife and two children.
©2024 Arjan Singh (P)2024 Arjan Singh