Amostra
  • From Individual to Empire

  • A Guide to Building an Authentic and Powerful Brand
  • De: Laura Bull
  • Narrado por: Eleanor Caudill
  • Duração: 5 horas e 18 minutos

Experimente por R$ 0,00

R$ 19,90 /mês

R$ 19,90/mês após o teste gratuito de 30 dias. Cancele a qualquer momento.
Curta mais de 100.000 títulos de forma ilimitada.
Ouça quando e onde quiser, mesmo sem conexão
Sem compromisso. Cancele a qualquer momento.

From Individual to Empire

De: Laura Bull
Narrado por: Eleanor Caudill
Assine - Grátis por 30 dias

Depois de 30 dias, R$ 19,90/mês. Cancele quando quiser.

Compre agora por R$ 35,99

Compre agora por R$ 35,99

Pagar usando o cartão terminado em
Ao confirmar sua compra, você concorda com as Condições de Uso da Audible e a Política de Privacidade da Amazon. Impostos, quando aplicável. PRECISA SER AJUSTADO

Sinopse

Ever wonder what makes household names like Oprah, Ellen, or Beyoncé so powerful?

It’s all about influencer branding, and Laura Bull will tell you everything you need to know.

Bull spent 10 years with Sony Music Entertainment, becoming one of the company's youngest executives and spearheading artist development and marketing for globally recognized brands. She is an expert who specializes in transforming entrepreneurs into viable brands and teaching what it takes to become a powerful "influencer".

Whether you are an artist, blogger, performer, politician, author, or thought leader, this book will change the way you think about your “brand” and your future.

Bull marries positive psychology principles with traditional branding strategies and reveals her revolutionary Brand Matrix that will have you soaring past personal branding into the very different world of influencer branding.

This intelligent, breezy listen provides tools, exercises, and additional resources that offer real-world support to tackle your own engaging, competitive, and authentic brand identity. Entertaining examples from pop culture and politics round out this book that can truly take you from individual to empire.

A consultant and speaker, Bull has also taught disciplines in marketing and music business at multiple colleges and universities, including SMU's Temerlin Advertising Institute.

©2022 Laura Bull (P)2022 Greenleaf Book Group

O que os ouvintes dizem sobre From Individual to Empire

Nota média dos ouvintes. Apenas ouvintes que tiverem escutado o título podem escrever avaliações.

Avaliações - Selecione as abas abaixo para mudar a fonte das avaliações.