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Indestructible
- Reclaim Control and Respond with Confidence in a Media Crisis
- Narrado por: Molly McPherson
- Duração: 4 horas e 27 minutos
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Sinopse
Does public backlash, humiliation, or "being canceled" in today's digital age keep you up at night? You are not alone. You can respond with confidence in this new era of media without hesitation or fear of destruction to your brand.
Molly McPherson is a nationally recognized expert on crisis public relations management in the age of social media. She helps communicators create the right message, at the right time, and deliver it in the right place. From her years of crisis-management experience and mining news stories and tweets, Molly created frameworks to level up your confidence for communicating with ease in crucial crisis moments, so you can own the conversation.
In this audiobook, you will:
- Learn how to display truth and transparency online in a time of outrage
- Get practical tips on how to use social media for public relations
- Discover proactive ways to engage in online forums
- Become a modern-age communicator who avoids reputational crisis
Indestructible is perfect for anybody who runs a business or communicates on behalf of one - anyone who wants to increase the value and reputation of their business.