Rebuild
How to Do Business Better
Falha ao colocar no Carrinho.
Falha ao adicionar à Lista de Desejos.
Falha ao remover da Lista de Desejos
Falha ao adicionar à Biblioteca
Falha ao seguir podcast
Falha ao parar de seguir podcast
Assine e ganhe 30% de desconto neste título
R$ 19,90 /mês
Compre agora por R$ 89,99
Nenhum método de pagamento padrão foi selecionado.
Pedimos desculpas. Não podemos vender este produto com o método de pagamento selecionado
-
Narrado por:
-
Mary Portas
-
De:
-
Mary Portas
Sobre este áudio
Brought to you by Penguin.
Since the pandemic, many businesses have gone under. Others are fighting to stay afloat. But some are thriving. Why is that? Rebuild is a lift raft, a vital guide to how we reset and build back better.
Retail and brand expert Mary Portas argues that over the past 30 years, the business of what we buy has been dominated by the biggest, fastest and cheapest. But those values no longer resonate. We've come to realise that more doesn't equal better.
Good business is now about putting people and planet before profit. The post-pandemic era is all about care, respect and understanding the implications of what we're doing. This 'Kindness Economy' is a new value system which means that in order to thrive, businesses must understand the fundamental role they can play in the fabric of our lives. They need to rediscover their authenticity, and balance brand magnetism and commerce with social progress. We're not simply consuming anymore, we're buying into something. Which means that, whether physical or digital, the most important space that any business can now occupy is the space in peoples' hearts.
How to rebuild? Here's how. Full of expert insight and invaluable advice, Rebuild shows you how to reset the dial, reignite the passion and build back better.
©2021 Mary Portas (P)2021 Penguin Audio