Steal These Ideas
Marketing Secrets That Will Make You a Star
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Narrado por:
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Steve Cone
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De:
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Steve Cone
Sobre este áudio
Steve Cone, an advertising and marketing veteran of nearly 30 years with and for leading companies including Citigroup, American Express, Epsilon, Apple, and Fidelity, has the kind of hard-earned, high level experience that translates into valuable, tested ideas on what really works - and doesn't - in marketing.
Cone delivers hundreds of pearls in a a sharp, no-nonsense, and witty style on all facets of marketing, branding, and advertising with all the candor and freshness you'd expect from a a knowledgeable good friend in the business. Illustrated throughout with examples of the good, bad, and ugly in advertising, this is the stuff no one ever teaches.
©2005 Steve Cone (P)2009 Audible, Inc.