The Story Factor
Inspiration, Influence, and Persuasion Through the Art of Storytelling
Falha ao colocar no Carrinho.
Falha ao adicionar à Lista de Desejos.
Falha ao remover da Lista de Desejos
Falha ao adicionar à Biblioteca
Falha ao seguir podcast
Falha ao parar de seguir podcast
Assine e ganhe 30% de desconto neste título
R$ 19,90 /mês
Compre agora por R$ 68,99
Nenhum método de pagamento padrão foi selecionado.
Pedimos desculpas. Não podemos vender este produto com o método de pagamento selecionado
-
Narrado por:
-
Annette Simmons
-
De:
-
Annette Simmons
Sobre este áudio
Fully revised, updated, and expanded, this modern classic will teach you to use the art of storytelling to persuade, motivate, and inspire in life and business.
Anyone seeking to influence others must first know their own story and how to tell it properly. Whether you're proposing a risky new venture, trying to close a deal, or leading a charge against injustice, you have a story to tell. Tell it well, and you will create a shared experience with your listeners that can have profound results.
In this modern classic, Annette Simmons reminds us that the oldest tool of influence is also the most powerful. Fully revised and updated to account for new technology and social media, along with two new chapters on the role of stories in the development of civilization and how to adjust your story to your specific goal, Simmons showcases over 100 examples of effective storytelling drawn from the front lines of business and government, as well as myths, fables, and parables from around the world. Whether writing a screenplay, or announcing a corporate reorganization, Simmons illustrates how story can be used in ways that cold facts, bullet points, and directives can't. These stories, combined with practical storytelling techniques, show anyone how to become a more effective communicator and achieve their goals.
©2019 Annette Simmons (P)2020 Basic Books