Wired for Thought
How the Brain Is Shaping the Future of the Internet
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Wired for Thought
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Narrado por:
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Erik Synnestvetd
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De:
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Jeffrey Stibel
Sobre este áudio
The Internet is more than just a series of interconnected computer networks; it's the first real replication of the human brain outside the human body. To leverage its power, you first need to understand how the Internet has evolved to take on similarities to the brain. This engaging and provocative book provides the answer. Stibel lays out:
Stibel shows how exceptional companies are using their understanding of the Internet's brainlike powers to create competitive advantages - such as building more effective websites, predicting consumer behavior, leveraging social media, and creating a collective consciousness.
©2009 Jeffrey M. Stibel (P)2009 Gildan Media Corp