Winnie Wong (her LinkedIn) is the author of Amazon #1 New Release - You Don't Have to Look the Part: How East Asian Women Thrive as Entrepreneurs (link).

Winnie is also a business leader, educator, researcher, investor, and philanthropist. She has over a decade of corporate experience working with start-ups, scale-ups, and big tech companies.

An advocate for diversity, equity, and inclusion (DEI) in entrepreneurship, Winnie has mentored foreign domestic workers in entrepreneurship and advised social impact funds in granting $1 million to female-led start-ups. She is a speaker on women, entrepreneurship, and technology.

Winnie holds an MBA from INSEAD, where she was a Forte Fellow, and was named a Rising Talent by the Women’s Forum for the Economy & Society. A Canadian-born Chinese, Winnie has lived in Canada, the United Kingdom, France, China, and Singapore.

In this conversation, we spoke about:

- The different expectations of men vs women in the workplace
- Why is her book important and why East Asian women
- How Covid19 has affected women at work
- Why it is important to support female entrepreneurs
- What's one lesson for women (and men) considering a career change

Connect with Winnie via LinkedIn. Check out her book You Don't Have to Look the Part: How East Asian Women Thrive as Entrepreneurs (link).

About the book:
You Don’t Have to Look the Part: How East Asian Women Thrive as Entrepreneurs

Women-led start-ups get only 2% of venture capital funding, even though women own 1 in 3 businesses globally. Of that percentage, East Asian women-led startups only receive a small sliver of that 2%. Despite this disparity, women-founded businesses return more than twice as much per dollar invested than those founded by men.

In the book, you’ll learn the:

• Lessons from the stories of East Asian women entrepreneurs who have built some of the world’s biggest companies, like Coffee Meets Bagel, Canva, and Grab
• Innovative solutions to support diversity in the start-up industry, starting with government legislators, educators, and investors
• And so much more...

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About the host John Lim:

John Lim has had an unconventional career by Singapore / Asian standards - with several career switches. He started his career in banking before co-founding a laser tag events company. After building the business from ground-up, growing the team to 20+ and running Singapore's largest indoor laser tag center, he joined an early-stage tech startup to lead business development across Southeast Asia. In 2019, he took a leap of faith to join the e-commerce industry, seemingly unknown sector, until a few months later when Covid-19 pandemic brought the world to its knees.

While John finds himself lucky to have 'survived' the career switches relatively unscathed, he has never forgotten how it feels like to be at the crossroads of your career and life. Now, he has started this podcast - to provide the resources and perspectives he wished he had - and to help you make the most of your career to live your best life.

Join him as he speaks with unconventional career changers and risk-takers, taps into their experiences and perspectives and discusses all things career. Together, they will provide you nuggets of wisdom, inspiration and actionable insights to start living life on your own terms.