Have you checked the calendar? Yep - it’s almost Black Friday again! If you’re anything like I was in my early years of business, you’ve probably not yet sorted out a campaign for this crazy time of year.

But don’t worry, I’ve got your back. I’m going to help you decide if Black Friday is going to be worth your effort and, if so, how to execute a standout campaign quickly.

Black Friday is loud and competitive, and  people go into bargain hunter mode.  They’re like sharks seeking out blood and there is no way that adding one little PDF that you've pulled out of somewhere to your $10,000 offer is going to cut it. You’ve got to go all in.  

BUT - a huge discount or bombastic offer might not actually make sense for your brand or be beneficial to you. My first recommendation is that you do some back-of-napkin calculations to evaluate how many sales you might get from a cheaper-than-normal offer. And is that number worth the effort for you?

If not, then it’s probably best you focus on what is no doubt an already jam-packed calendar leading into next year. However, if you’ve crunched the numbers and decide it’s worth it, let’s talk strategy to make this Black Friday a fun and profitable one!

LINKS:

Waitlist Magic Cash Campaign

Discount code: WMAGIC50

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