• Coca-Cola’s Greatest Mistake | Out With The Old | 1

  • Feb 11 2021
  • Duração: 41 minutos
  • Podcast

Coca-Cola’s Greatest Mistake | Out With The Old | 1

Ouça grátis

Ver detalhes do programa

  • Sumário

  • In 1985, when Coca-Cola eliminated its signature soft drink, “Coke”, and replaced it with a new and improved version called “New Coke”, the American people revolted. In this series premiere, we go back to the beginning of the story and meet the man responsible for Coca-Cola’s biggest blunder: Roberto Goizueta, a brilliant Cuban immigrant who started from the bottom and rose to the highest rung of Coca-Cola’s corporate ladder.


    Need more Business Movers? With Wondery+, enjoy exclusive seasons, early access to new ones, and they’re always ad-free. Start your free trial in the Wondery App or visit wondery.app.link/inIc9lKeyLb now.

    See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
    Exibir mais Exibir menos
Exibir mais Exibir menos

O que os ouvintes dizem sobre Coca-Cola’s Greatest Mistake | Out With The Old | 1

Nota média dos ouvintes. Apenas ouvintes que tiverem escutado o título podem escrever avaliações.

Avaliações - Selecione as abas abaixo para mudar a fonte das avaliações.

Avaliações Audible.com.br

Avaliações na Amazon
Nenhuma revisão disponível