Amostra

The Big Store

De: Donald Katz
Narrado por: Brian Sutherland, Donald Katz - introduction

Sinopse

In 1972, Sears, Roebuck, and Co. was America's greatest store, accounting for over 1 percent of the gross national product. Suddenly, profits plummeted and the stock price collapsed. Sears was at civil war and in need of a new leader. In 1978, Edward R. Telling became the Sears chairman, and by 1984 Sears was back on top, bigger than ever. Telling turned things around so dramatically it seemed like a miracle. But the resurrection of Sears as a great American merchant was no miracle, but the result of the power, vision, and will of strong leadership.

Award-winning author Donald Katz, who received unprecedented and unrestricted access to Sears's records, meetings, and executives, delivers a spellbinding account that gives you a front-row seat to a corporate revolution. Katz is the founder and CEO of Audible, the leading provider of spoken audio information and entertainment.

This edition includes an updated introduction written and narrated by the author.

©1987 Donald R. Katz (P)2018 Audible, Inc.

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