In this special episode, I’m coming to you live from the Hershey Lodge, home of the Pet Boarding and Daycare Expo.

I'm joined by one of my Elite mastermind members, Tim Jackson, who is also my Enrich U partner and pet care pioneer.

Together we share the buzz from the expo floor, the excitement surrounding our brand new enrichment program, and the lessons learned from connecting with passionate pet business owners ready to take their daycare services to new heights.

I also share a snippet on the power of storytelling from one of my seminars and Tim reveals what the expo experience is like as a first-timer. Tune in to get an insider’s look at what it really takes to stand out in the competitive world of pet care and keep clients coming back for more.

In this episode, you’ll discover:

• Enrichment Essentials: Discover how themed activities and playful experiences can boost loyalty and transform your daycare.
• Story Time: Hear how you can harness the power of storytelling to engage and excite your clients in a seminar sneak peek!
• Hershey Highlights: The surprising insights Tim and I picked up from pet care pros on staying ahead of the curve.
• From Services to Sensations: Practical tips to turn everyday offerings into unforgettable experiences for clients and dogs alike.
• Community Connections: See how Enrich U helps pet pros build strong bonds, foster learning, and bring enrichment to life.

Tim and I are doing a LIVE webinar this week all about how to add premium enrichment experiences in your daycares. To sign up for the webinar click here now

To add your name to the waiting list for my USA Elite Mastermind click here now

A huge shoutout to our amazing show sponsor PACCC (Professional Animal Care Certification Council) you can find out more about PACCC, and apply to join by clicking here now.

If you want more help and advice from me then you should grab a copy of my brand new book, How to Disnify Your Pet Business, click here to get your copy now

If you aren't ready for a coach but still need help with marketing then you should join the Pet Business Inner Circle, where you can get access to hundreds of trainings and ask Dom anything inside the members only private forum, then click here now

To apply to join Dom's next level Diamond private coaching program click here now

Do you need more specialist help as you scale up your business?

Wasting money on (bang-average) courses and coaches that just don’t deliver?

In this episode, I pull back the curtain on my journey from dog walker to pet business leader, sharing the no-BS lessons I’ve learned from investing (and sometimes losing) thousands in coaching programs.

As always, I try to tell it like it REALLY is: what worked, what didn’t, and why finding the right mentor and peer group is more crucial than any “secret formula" the gooroos try to sell you...

You’ll hear about the key moves that made the biggest difference to my business AND my life - like my decision to quit throwing money at fancy marketing tools I never used, or the moment I pivoted from a failed online store and launched a series of game-changing coaching programs, and why I invest thousands of dollars and travel thousands of miles each year to be a part of a TRUE pet business mastermind.

In this episode, you’ll discover:

• Mentorship Mastery: How I learned to invest wisely in the right mentors who align with my values.
• Turning Mistakes into Momentum: The costly lessons that caused me to press reset on my business direction.
• The Power of Accountability: Why structure, guidance and lazer focused goal setting are essential for sustainable growth.
• Finding Your Focus: Why cutting out distractions will SPEED up how you build a brand.
• Game-Changing Growth: How the right mastermind group can unlock new levels of success.

If you’re done with dabbling and ready to go all-in, I’ve got the hard-earned insights to help you make your next move the right one.

To add your name to the waiting list for my USA Elite Mastermind click here now

A huge shoutout to our amazing show sponsor PACCC (Professional Animal Care Certification Council) you can find out more about PACCC, and apply to join by clicking here now.

If you want more help and advice from me then you should grab a copy of my brand new book, How to Disnify Your Pet Business, click here to get your copy now

If you aren't ready for a coach but still need help with marketing then you should join the Pet Business Inner Circle, where you can get access to hundreds of trainings and ask Dom anything inside the members only private forum, then click here now

To apply to join Dom's next level Diamond private coaching program click here now

Struggling to turn your pet care offerings into premium experiences?

Want to charge more for your amazing services, but you suck at selling?

Curious how enrichment can help you stand out and boost profits?

In this episode, I take you behind the scenes at the recent Pet Care Enrichment Summit, and reveal the innovative enrichment strategies that are reshaping the pet care industry.

You'll hear snippets from an insightful roundtable discussions with zookeepers, to secrets from expert dog trainers and daycare owners.

And you'll hear real-life success stories that highlight how enrichment can take your business to the next level.

If you are desperate to deliver more personalized services, elevate the quality of care you provide, and significantly boost your profits then enrichment activities are the golden key that will deliver all that!

Whether you want to make enrichment a cornerstone of your daycare, or simply spice up your current pet care offerings, these insights from the 2024 summit speakers will inspire you to take action.

In this episode, you'll hear from Australies number #1 puppy trainer Amy Smith, Dog daycare experts Mark Klaiman and Eve Molzhon, dog trainer Adam Delderfield, and Zoo Keepers Callan Smith and Nicole Hatcher.

Tune in to discover:

• Enrichment That Stands Out: Why adding enrichment isn’t just an 'nice' extra - it's your secret weapon to outshine the competition and boost profits
• Sell the Value: How to make your clients see enrichment as a must-have service they’re excited to pay for.
• Real-Life Wins: Hear how other pet businesses are crushing it with enrichment, and how you can too.
• Build a Rockstar Team: The key to getting your staff fired up and ready to deliver game- changing enrichment experiences.
• Summit Sneak Peek: How to be first in the queue for tickets at next year’s spectacular, business-boosting summit!
If you're ready to elevate your pet care business and offer top-tier services, this episode is a must-listen!

Grab your early bird ticket for the Pet Care Enrichment Summit
at enrichmentsummit.com and secure your spot today!

Click here to secure your place at next years summit - early bird offer ends Sunday midnight...

You can learn more about Enrich University and how it can help transform your pet business by visiting petbusinessmarketing.com/enrichU

A huge shoutout to our amazing show sponsor PACCC (Professional Animal Care Certification Council) you can find out more about PACCC, and apply to join by clicking here now.

If you want more help and advice from me then you should grab a copy of my brand new book, How to Disnify Your Pet Business, click here to get your copy now

If you aren't ready for a coach but still need help with marketing then you should join the Pet Business Inner Circle, where you can get access to hundreds of trainings and ask Dom anything inside the members only private forum, then click here now

To apply to join Dom's next level Diamond private coaching program click here now

Tired of feeling like your business owns you instead of the other way around?

Sick of firefighting and handling every little issue yourself?

Want to actually enjoy the freedom that running a successful business is supposed to bring?

Then sit back and enjoy this no-nonsense episode, where Dom lets you in on the secret that separates the frazzled business owners from the ones living the dream: processes.

That’s right—getting systems in place is the key to ditching the chaos and finally getting some freedom back.

Recorded live from the 2022 Impact event, this extract will show you how implementing simple, rock-solid processes can help you stop working in your business and start working on it.

Imagine how it would feel to be able to reclaim your time and peace of mind, all while ensuring your clients get the same high standards you’re known for.

In this episode, you’ll discover:

• The Power of Processes: Why you need them, and why flying by the seat of your pants won’t get you to the next level.
• Marketing Machine: How a streamlined marketing process can bring in leads without you lifting a finger.
• Delegation Without Fear: Learn how systems let you hand over the reins while still maintaining total control.
• Process = Profit: Small tweaks to your systems that can make a massive difference to your bottom line.

Truth is, if you want to grow faster and go further, then you need to stop being your business’s employee- listen to this episode and start being the boss your business needs.

If you run a seven-figure plus pet business and want to book a private consultation with Dom in 2024, then email Beth on beth@petbizwiz.com. Explain what you need help with, tell me a bit about your business, and if I think I can help, if I think we're a good fit, and if I'm excited by the project we'll book a call to discuss further.

You can learn more about Enrich University and how it can help transform your pet business by visiting petbusinessmarketing.com/enrichU

A huge shoutout to our amazing show sponsor PACCC (Professional Animal Care Certification Council) you can find out more about PACCC, and apply to join by clicking here now.

If you want more help and advice from me then you should grab a copy of my brand new book, How to Disnify Your Pet Business, click here to get your copy now

If you aren't ready for a coach but still need help with marketing then you should join the Pet Business Inner Circle, where you can get access to hundreds of trainings and ask Dom anything inside the members only private forum, then click here now

To apply to join Dom's next level Diamond private coaching program click here now

Curious about how to position yourself as the go-to premium pet service provider?

Feeling like you’re working harder than ever but not seeing the financial rewards?

Struggling to raise your prices without scaring clients away?

In this episode, Dom tackles one of the most important—and often overlooked - aspects of running a successful pet business: Premium Pricing.

He shows why you shouldn't be afriad of raising prices, and you how your pricing and positioning can set you apart from the competition and attract affluent clients, who are willing to pay top dollar for high-quality services.

Listen in as Dom breaks down why most pet businesses are undercharging and how you can avoid this all-too-common mistake.

He also shares actionable strategies for marketing your business effectively and building a personal brand that commands higher prices.

Whether you’re a doggy daycare owner, dog walker, trainer, or groomer, this episode is packed with tips to help you transform your pricing strategy and boost your profits.

In this episode, you’ll discover:

• Price with Confidence: Why raising your rates is the key to attracting high-value clients.
• The Power of Positioning: How to market your services as premium offerings that stand out from the crowd.
• Mindset Mastery: Overcome limiting beliefs around pricing to grow a more profitable business.
• Marketing Like a Pro: Use expert-enhancing marketing materials to position yourself as the go-to provider in your area.
• Packaging Your Services: How to bundle your services in a way that reflects your true value and expertise, so you can charge what you’re worth.

You can learn more about Enrich University and how it can help transform your pet business by visiting petbusinessmarketing.com/enrichU

A huge shoutout to our amazing show sponsor PACCC (Professional Animal Care Certification Council) you can find out more about PACCC, and apply to join by clicking here now.

If you run a seven-figure plus pet business and want to book a private consultation with Dom in 2024, then email Beth on beth@petbizwiz.com. Explain what you need help with, tell me a bit about your business, and if I think I can help, if I think we're a good fit, and if I'm excited by the project we'll book a call to discuss further.

If you want more help and advice from me then you should grab a copy of my brand new book, How to Disnify Your Pet Business, click here to get your copy now

If you aren't ready for a coach but still need help with marketing then you should join the Pet Business Inner Circle, where you can get access to hundreds of trainings and ask Dom anything inside the members only private forum, then click here now

To apply to join Dom's next level Diamond private coaching program click here now

Struggling to find your niche in the pet care industry?

Feeling stuck in the same routine and want to elevate your services?

Curious how to transition from basic services to a high-end specialist offering?

In this episode, I sit down with Harriet Goodall, one of my Elite Mastermind members, to talk about her incredible journey from dog walker to a successful specialist trainer.

Harriet shares how she made the transition into the gundog niche and how she quickly re-established her business after relocating to a new area.

Harriet reveals the key marketing strategies that helped her grow her business, build trust with premium clients, and charge higher prices—all while focusing on her passion for working with gundogs.

Tune in to discover how to:

• Nail Your Niche: Learn how specializing in a specific service skyrockets your success and sets you apart from competitors.

• Master the Move: Discover how to seamlessly relocate and relaunch your pet business without losing momentum.

• Premium Pricing Power: Uncover the strategies to double your rates and attract high-paying, quality clients.

• Marketing that Matters: Find out how Harriet filled her classes fast using targeted marketing that speaks directly to your ideal clients.

• Elevate with Expertise: Learn how to position yourself as the authority in your niche, drawing in clients who value your skills and expertise.

I also check in with my good friend Eve Molzhon, who is hosting a business leadership summit in Chicago this month. Find out more about Eve's summit here.

Huge thanks to our listeners for tuning in! And thanks to Harriet for being such a fantastic guest! You can find more about her services by clicking here now

You can learn more about Enrich University and how it can help transform your pet business by visiting petbusinessmarketing.com/enrichU

A huge shoutout to our amazing show sponsor PACCC (Professional Animal Care Certification Council) you can find out more about PACCC, and apply to join by clicking here now.

If you run a seven-figure plus pet business and want to book a private consultation with Dom in 2024, then email Beth on beth@petbizwiz.com. Explain what you need help with, tell me a bit about your business, and if I think I can help, if I think we're a good fit, and if I'm excited by the project we'll book a call to discuss further.

If you want more help and advice from me then you should grab a copy of my brand new book, How to Disnify Your Pet Business, click here to get your copy now

If you aren't ready for a coach but still need help with marketing then you should join the Pet Business Inner Circle, where you can get access to hundreds of trainings and ask Dom anything inside the members only private forum, then click here now

To apply to join Dom's next level Diamond private coaching program click here now

Are you ready to take action and transform your pet business with enrichment?

Feeling inspired but unsure of how to implement all the incredible ideas from the recent Pet Care Enrichment Summit?

Want to ensure you don't get left behind as the pet care industry evolves?

In this episode, I’m joined by my pet biz buddy Tim Jackson to dive deep into how YOU can turn all your enrichment ideas into reality with Enrich University.

Tim shares his personal experiences of building an enrichment-focused pet care business and reveals the secrets to success that will help you put everything you've learned into practice.

From sharing how to overcome financial challenges to creating an enrichment experience that engages dogs, staff, and clients alike, Enrich U will galvanise your daycare.

You’ll discover:

• Real-Life Enrichment Success: Hear how Tim went from a struggling pet care provider to the dean of Enrich U.

• The Power of Commitment: Learn why committing to an enrichment model can transform your business and help you stand out in your market.

• Overcoming Obstacles: Find out how to tackle the financial, staffing, and marketing challenges that come with offering premium enrichment services.

• Creating a Signature Experience: Discover how to craft an enrichment program that keeps clients coming back and makes you the go-to pet care expert in your community.

• Building an Enrichment Mindset: Learn how to shift your mindset to prioritize enrichment, ensuring that your business stays ahead in an increasingly competitive pet care market.

You can learn more about Enrich University and how it can help transform your pet business by visiting petbusinessmarketing.com/enrichU

A huge shoutout to our amazing show sponsor PACCC (Professional Animal Care Certification Council) you can find out more about PACCC, and apply to join by clicking here now.

If you run a seven-figure plus pet business and want to book a private consultation with Dom in 2024, then email Beth on beth@petbizwiz.com. Explain what you need help with, tell me a bit about your business, and if I think I can help, if I think we're a good fit, and if I'm excited by the project we'll book a call to discuss further.

If you want more help and advice from me then you should grab a copy of my brand new book, How to Disnify Your Pet Business, click here to get your copy now

If you aren't ready for a coach but still need help with marketing then you should join the Pet Business Inner Circle, where you can get access to hundreds of trainings and ask Dom anything inside the members only private forum, then click here now

To apply to join Dom's next level Diamond private coaching program click here now

Are you ready to elevate your pet care business with the latest enrichment strategies?

Want to know how top industry leaders are revolutionizing their services?

Curious how you can implement these techniques in your daycare or training facility?

Then grab a notebook because in this weeks show I review the highlights from the first-ever Pet Care Enrichment Summit, where top pet care professionals including Mark Clayman, Eve Molzhon, Diane Lavati, Tim Jackson, and Amy Hillis, along with zookeeper Lucy Starbuck, shared their cutting-edge ideas and experiences.

You’ll get a sneak peek into the best insights, key lessons, and the creative strategies that are changing the game in pet care.

Tune in to discover:

• Enrichment Evolution: Learn how facilities are tailoring their services to meet the unique needs of each dog.
• From Mistakes to Mastery: Hear how pet business owners can transform their operations and overcome common challenges.
• The Power of Play: Discover the five pillars of enrichment and how they can boost engagement and satisfaction in your pet facility.
• Industry Connections: Find out how networking with fellow pet care professionals can open new doors for your business.
• Zoo-Wee-Mama: Find out what zookeepers have been doing for years to enrich the lives of animals and how you can apply these ideas to your pet care business.
  
• Enrol in Enrich U - What is the HOT new canine enrichment curriculum transforming dog daycare operations?
  

Find out in this weeks show...

A huge shoutout to our amazing show sponsor PACCC (Professional Animal Care Certification Council) you can find out more about PACCC, and apply to join by clicking here now.

Not signed up for the Enrichment Summit yet? Click here to fix that now

If you run a seven-figure plus pet business and want to book a private consultation with Dom in 2024, then email Beth on beth@petbizwiz.com. Explain what you need help with, tell me a bit about your business, and if I think I can help, if I think we're a good fit, and if I'm excited by the project we'll book a call to discuss further.

If you want more help and advice from me then you should grab a copy of my brand new book, How to Disnify Your Pet Business, click here to get your copy now

If you aren't ready for a coach but still need help with marketing then you should join the Pet Business Inner Circle, where you can get access to hundreds of trainings and ask Dom anything inside the members only private forum, then click here now

To apply to join Dom's next level Diamond private coaching program click here now