What if you could transform your dog training methods with simple, science-backed techniques?

How do operant and classical conditioning help you become a more effective trainer, handler, walker or groomer?

And why are those first few training sessions so crucial to building trust and achieving long-term success?

In this episode, I’m joined by Annie Grossman, owner of School for the Dogs in New York and author of How to Train Your Dog with Love and Science.

Annie shares her journey from journalist to dog training expert, breaking down the core principles of behavior science and showing how they can revolutionize your training approach.

We dive into common training myths, the power of reinforcement, and why understanding the “training triad” is key to transforming both dog and owner behavior. You won’t need test tubes or a pair of safety goggles, just sit back with a pen and paper as we take you back to dog training school.

In this episode, you’ll discover:

• Training Myths Debunked – Why popular techniques might be doing more harm than good.
• The Science of Behavior – How operant and classical conditioning can elevate your training.
• The Training Triad – Annie’s framework for building trust and creating lasting results.
• Reinforcement Wins – How focusing on what dogs love leads to faster learning.
• Fresh Client Insights – Why clear communication is the secret to happier clients and better-trained dogs.

Thanks to my superb guest Annie Grossman. To find out more about Annie and to grab a copy of her book click here now

With the new year fast approaching, there's never been a better time to enroll in Dom's coaching program, click here to join Diamond now

To add your name to the waiting list for my USA Elite Mastermind click here now

Huge thanks to Eve for joining me. You can find out more about Eve's doggy daycare staff training programs by clicking here now

A huge shoutout to our amazing show sponsor PACCC (Professional Animal Care Certification Council) you can find out more about PACCC, and apply to join by clicking here now.

If you want more help and advice from me then you should grab a copy of my brand new book, How to Disnify Your Pet Business, click here to get your copy now

If you aren't ready for a coach but still need help with marketing then you should join the Pet Business Inner Circle, where you can get access to hundreds of trainings and ask Dom anything inside the members only private forum, then click here now

To apply to join Dom's next level Diamond private coaching program click here now

What happens when you hire someone just like you - but can’t coach them?

How can you ensure that you learn from this years mistakes, so you don't repeat them in 2025?

In this festive episode, I’m joined by the amazing Eve Molzhon, founder of Dog Handler Academy, as we reflect on our big lessons from 2024, and give a sneak peak into some of the exciting things we have planned for next year.

Eve opens up about the challenges of hiring and coaching a “mini-me,” the bold pivot to create an enrichment space for dogs who don’t thrive in group play, and how she’s turning her dog school into an innovative wellness and enrichment centre.

Dom get accountability for ‘must-do’ outsourcing tasks for early next year, and he identifies the one big thing that contributed to his success this year.

We talk about how focusing on client communication and exploring new wellness services can open up surprising opportunities. And...we even learn why a cooking expo turned out to be one of Eve’s best marketing moves ever.

In this episode, you’ll discover:

• Handling Hiring Headaches – What Eve learned from hiring (and firing) her “mini-me.”
• Creative Pet Biz Pivots – How turning a training facility into an enrichment center opened new revenue streams.
• Client Connection Conundrum – Why personalized communication is critical—and how Eve is tackling her 5,000-person database.
• Out-of-the-Box Marketing – How a booth at a cooking expo brought in more clients than a pet event.
• A Deep Dive on Dom 2025 Plans – Why his U.S. Mastermind program is his next big move.

With the new year fast approaching, there's never been a better time to enroll in Dom's coaching program, click here to join Diamond now

To add your name to the waiting list for my USA Elite Mastermind click here now

Huge thanks to Eve for joining me. You can find out more about Eve's doggy daycare staff training programs by clicking here now

A huge shoutout to our amazing show sponsor PACCC (Professional Animal Care Certification Council) you can find out more about PACCC, and apply to join by clicking here now.

If you want more help and advice from me then you should grab a copy of my brand new book, How to Disnify Your Pet Business, click here to get your copy now

If you aren't ready for a coach but still need help with marketing then you should join the Pet Business Inner Circle, where you can get access to hundreds of trainings and ask Dom anything inside the members only private forum, then click here now

To apply to join Dom's next level Diamond private coaching program click here now

Are you ready to wind down from a busy year—but not sure how to switch off?

Want to know how some of the top pet business owners are preparing to crush 2025?

Curious about the wins, struggles, and strategies behind their success stories?

In this special holiday episode, I reflect on a transformative 2024 and share exclusive snippets from my Elite UK Mastermind. You'll hear directly from members about the big wins they achieved this year - like scaling from a home-based daycare to a facility with 80 dogs - and the challenges they overcame, like managing team growth, setting higher prices, and creating
new revenue streams.

Get ready to look back on a year of growth, challenges, and breakthroughs with my awesome Elite Mastermind members. As they share their plans and ambitions for 2025, this episode shows the power of self-reflection, celebrating successes, and looking ahead with excitement and clarity.

Tune in to learn about:

• Scaling Success – How one daycare owner grew from 20 dogs to 80 (and stayed sane).
• Fixing First – Why mastering foundational systems makes expansion possible.
• Wedding Wins – How turning wedding dog chaperoning into a business transformed a Mastermind member’s year.
• Accountability Matters – Why Elite’s one of a kind supportive community helps business owners dream bigger and charge higher.
• Dom’s Next Chapter – A sneak peek at Elite USA and what’s coming in 2025.

Don’t let the year end without a solid plan for growth in 2025! This is the perfect time to enroll in Dom's Exclusive Diamond Pet Business Developmemt coaching program, click here to join Diamond now

To add your name to the waiting list for my USA Elite Mastermind click here now

Huge thanks to Eve for joining me. You can find out more about Eve's doggy daycare staff training programs by clicking here now

A huge shoutout to our amazing show sponsor PACCC (Professional Animal Care Certification Council) you can find out more about PACCC, and apply to join by clicking here now.

If you want more help and advice from me then you should grab a copy of my brand new book, How to Disnify Your Pet Business, click here to get your copy now

If you aren't ready for a coach but still need help with marketing then you should join the Pet Business Inner Circle, where you can get access to hundreds of trainings and ask Dom anything inside the members only private forum, then click here now

To apply to join Dom's next level Diamond private coaching program click here now