This Old Marketing - Content Marketing News with Joe Pulizzi and Robert Rose

De: Joe Pulizzi & Robert Rose
  • Sumário

  • Joe Pulizzi and Robert Rose, two of the most well-known experts in the content marketing space, talk about the latest content marketing trends and discuss how businesses can use content to attract and retain customers. Each podcast show features a discussion of content marketing headlines, rants from Joe and Robert on what's going on in the industry, and a "This Old Marketing" example from the past (that we can learn from). Always useful, entertaining and never more than 60 minutes.
    Joe Pulizzi & Robert Rose
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Episódios
  • How We Use AI for Content and Marketing [Special Episode] (445)
    Sep 13 2024

    In this special episode, Joe and Robert talk about the future of AI in marketing and how each of them use AI for both content creation and marketing ideation.

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    This week's sponsor:

    Grow better, faster with Hubspot's all-in-one intuitive customer platform - Hubspot.com/

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    Liked this show? SUBSCRIBE to this podcast on Spotify, Apple, Google and more. Catch past episodes and show notes at ThisOldMarketing.com.

    Catch and subscribe to our NEW show on YouTube. NOTE: You can get captions there.

    Subscribe to Joe Pulizzi's Orangeletter and get two free downloads direct from Joe.

    Subscribe to Robert Rose's newsletter at Experience Advisors.

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    57 minutos
  • Zuck and Musk Get What They Want (444)
    Sep 6 2024

    Mark Zuckerberg says the Biden Administration pressured Facebook to censor COVID comments while Elon Musk gets X banned in Brazil.

    In better news, the Kelce brothers land a $100 million dollar deal with Amazon. The boys talk about how the licensing model has changed in just the past two years.

    Winners and losers include Mammoth Cave National Park and Yelp.

    Rants and raves include LEGO and Adweek.

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    This week's links:

    Zuck's Words Against Biden

    Brazil Bans X

    Kelce's Deal with Amazon

    Mammoth Cave on Facebook

    Yelp's Case Against Google

    Search Fragmentation on Adweek

    LEGO's Big Jump

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    This week's sponsor:

    Grow better, faster with Hubspot's all-in-one intuitive customer platform - Hubspot.com/

    -------

    Liked this show? SUBSCRIBE to this podcast on Spotify, Apple, Google and more. Catch past episodes and show notes at ThisOldMarketing.com.

    Catch and subscribe to our NEW show on YouTube. NOTE: You can get captions there.

    Subscribe to Joe Pulizzi's Orangeletter and get two free downloads direct from Joe.

    Subscribe to Robert Rose's newsletter at Experience Advisors.

    Exibir mais Exibir menos
    1 hora e 6 minutos
  • The 2024 NFL Predictions Show [Special Episode] (443)
    Aug 30 2024

    We have all the answers for what's going to happen in the NFL this year. This special episode includes:

    1. 2024 New Kickoff Rules
    2. AFC/NFC Top 4 and Championships
    3. Super Bowl and Who Wins
    4. Cowboys and Browns Final Records
    5. MVP Prediction

    And a final bet you don't want to miss.

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    This week's sponsor:

    Get the latest marketing trends in AI today. Download for free at Hubspot.com/ai-marketing.

    -------

    Liked this show? SUBSCRIBE to this podcast on Spotify, Apple, Google and more. Catch past episodes and show notes at ThisOldMarketing.com.

    Catch and subscribe to our NEW show on YouTube. NOTE: You can get captions there.

    Subscribe to Joe Pulizzi's Orangeletter and get two free downloads direct from Joe.

    Subscribe to Robert Rose's newsletter at Experience Advisors.

    Exibir mais Exibir menos
    50 minutos
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