Resultado narrado por "John Kotter" em Todas as categorias

Once upon a time, a clan of meerkats lived in the Kalahari, a region in Southern Africa. After years of steady growth, a drought has sharply reduced the clan's resources, and deadly vulture attacks have increased. As things keep getting worse, the harmony of the clan is shattered. The executive team quarrels about possible solutions, and suggestions from frontline workers face a soul-crushing response: "That's not how we do it here!"

That's Not How We Do It Here! is a business parable about a clan of meerkats who live in the Kalahari. Well-organised and efficient, the colony enjoys many years of successful growth until it suddenly comes under threat from a new form of predator and is forced to rethink its organizational structure. John Kotter uses this charming parable to explore why organizations often struggle no matter their past success and why they fall.