Títulos em Desenvolvimento de Negócios e Empreendedorismo

In this perennial best seller, embraced by organizations and industries worldwide, globally preeminent management thinkers W. Chan Kim and Renee Mauborgne challenge everything you thought you knew about the requirements for strategic success. Recognized as one of the most iconic and impactful strategy books ever written, Blue Ocean Strategy, now updated with fresh content from the authors, argues that cutthroat competition results in nothing but a bloody red ocean of rivals fighting over a shrinking profit pool.

In this practical and research-based guide for sales managers, Harvard Business School professor Frank Cespedes offers essential strategies for thriving in an industry that never stops changing.

The founders and driving force behind the Foundry Group - a venture capital firm focused on investing in early-stage information technology companies - Brad and Jason have been involved in hundreds of venture capital financings. Their investments range from small startups to large Series A venture financing rounds. The new edition of Venture Deals continues to show fledgling entrepreneurs the inner-workings of the VC process, from the venture capital term sheet and effective negotiating strategies to the initial seed and the later stages of development.

Why are you struggling to grow your business when everyone else seems to be crushing their goals? If you needed to triple revenue within the next three years, would you know exactly how to do it? Doubling the size of your business, tripling it, even growing 10 times larger isn't about magic. It's not about privileges, luck, or working harder. There's a template that the world's fastest-growing companies follow to achieve and sustain much, much faster growth.

To build a successful business, you need to stop doing random acts of marketing and start following a reliable plan for rapid business growth. Traditionally, creating a marketing plan has been a difficult and time-consuming process, which is why it often doesn’t get done.

Neurobusiness: A mente do mercado é um conteúdo de neurogestão, para quem quer aprender a desvendar a mente do cliente, do comprador e do colaborador, de maneira simplificada, aplicando neurociência e biologia do comportamento aos seus negócios. O audiolivro contém textos provocativos sobre neuromarketing, neuroliderança, neurovendas, neuroeducação corporativa. É o único no gênero na língua portuguesa.

Award-winning biographer Walter Isaacson is often asked who, of the people living today, would he consider to be in the same league as the innovators he’s profiled: Leonardo da Vinci, Albert Einstein, Steve Jobs. Isaacson’s answer? Jeff Bezos. The Amazon founder shares the traits that made Isaacson’s innovators irresistible subjects. These qualities include a passionate curiosity, fervent imagination and a child-like sense of wonder.

In today's rapidly evolving digital world, the secret to financial freedom lies in harnessing cutting-edge technology. "ChatGPT Side Hustle: How to Build a Passive Income Stream Using AI-Powered Strategies" is your ultimate guide to tapping into the revolutionary power of AI and transforming simple ideas into profitable income streams.

Anyone in business in the 1990s will remember the spectacular success Kenan Sahin had in taking just $1,000 from his savings and using it to build the first great commercial AI success, leading to a $1.54 billion sale to Lucent Technologies. In Lean Startup, Lean Company, Rich Exit: The Guidebook, Kenan Sahin follows up on his 2024 account as the sole shareholder in this rich exit, detailing his extraordinary entrepreneurial accomplishment and putting it into a practical workbook any aspiring leader can follow.

Finanzkrise, Klimakrise, Energiekrise, Kriege: Die Einschläge scheinen plötzlich immer näher zu rücken. Viele fühlen sich gerade von den aktuellen Entwicklungen abgehängt. Was neu ist: Sie fürchten erstmalig um ihre eigene Zukunft und fragen sich: Wo ist künftig mein Platz in dem Ganzen? Und sie wünschen sich: Wie können sie selbst, mit ihren ganz persönlichen Stärken und Fähigkeiten, etwas besser machen? Und nicht einfach nur ein kleines Rädchen im Getriebe sein? Das Buch liefert die Anleitung für alle, die jetzt aufstehen wollen.

Quando falamos de empreendedorismo, sabemos que não existe caminho único. Em se tratando de empreendedorismo feminino, então, os caminhos são múltiplos e muitas vezes surpreendentes. Todos eles, porém, contém alguns elementos fundamentais que estão presentes em todas as jornadas que apresentamos nesta coletânea. Esta obra reúne 16 histórias genuínas e inspiradoras de mulheres que, tendo percorrido caminhos distintos, nos mais diversos segmentos do mercado, possuem características essenciais em comum: a coragem e a energia para fazer acontecer.

O 2º volume do livro #Bora Inspirar traz uma coletânea de histórias que celebram a força, a criatividade e a resiliência de 17 mulheres em posições de liderança – histórias que se cruzaram a partir do envolvimento de cada uma delas com a AngelUs, uma rede de networking feminino cujo propósito maior é aumentar a representatividade feminina na liderança das empresas. Com histórias cativantes e inspiradoras, essa obra oferece uma visão multifacetada das jornadas de impacto dessas incríveis líderes em diferentes esferas da sociedade.

What if we could see a doctor faster, more efficiently, and at a lower cost? With the emergence of telemedicine, we now can. And this book is a primer on telemedicine for anyone who wants to take charge of their health and understand all their healthcare options. This valuable guide illustrates why telemedicine is not only a viable solution to many of our healthcare problems but also an inevitable and crucial one.

Forget dry theories and outdated advice. This book is a treasure trove of real-world strategies, hilarious anecdotes, and battle-tested growth hacking techniques straight from the trenches of startup life. Author Nafeez Imtiaz has chased down, cornered, and occasionally bribed successful entrepreneurs to bring you their unfiltered wisdom and game-changing insights.

Founders have a lot on their plates, and for most, that includes building a team to help achieve their organization’s mission. This book is for the founders who won’t build just any team. It’s for the founders who understand the innovative power of diverse teams comprised of individuals from different racial and ethnic groups, ages, gender identities, nationalities, religious identities, etc. These founders do not need a case for diversity. What they often do need, though, is guidance on how to build an organizational culture designed for that diverse team.

Following the success of my first two books on real estate and business in the digital age, I am excited to present my third book, How to Approach Business Credit from an Educational Standpoint. In this book, you will learn how to navigate the complexities of business credit, a crucial yet often misunderstood aspect of entrepreneurship. As the business landscape rapidly evolves, mastering business credit is more essential than ever.

Das One Hour China Buch - Ihr Wissensvorsprung für eine der dynamischsten und einflussreichsten Wirtschaftsnationen der Welt. Mit ihrem Bestseller "The One Hour China Book“ haben die renommierten China-Experten Jeffrey Towson und Lola Woetzel weltweit für Furore gesorgt. Nun haben Thomas Derksen und Damian Maib das Buch erstmals auf Deutsch herausgegeben und bieten den Hörern einen prägnanten und fundierten Einblick in die wichtigsten wirtschaftlichen Entwicklungen Chinas.

Are you tired of working 60+ hours a week without seeing the rewards you deserve? Many entrepreneurs struggle to build a successful lifestyle business, often sacrificing personal goals and financial potential due to misguided strategies. "Secrets To Scaling A 7-Figure Lifestyle Business" by Jackson Millan is your ultimate guide to breaking free from this cycle. Drawing from his extensive experience in scaling multiple multi-7 figure businesses for himself and his clients, Jackson reveals the proven strategies that truly work.

Increasingly, we are witnessing popular uprisings around the globe that, contrary to historical insurrections confined to less developed countries and poverty, now share common banners of struggle such as inflation, inequality, elite abuse, immigration, all at the heart of globalization and capitalism which, at the risk of losing its monopolistic and privileged position of the last four decades, requires equally dramatic adjustments.

Esta magnífica obra, redactada en un tono sencillo, descomplicado y divertido, condensa más de 30 años de experiencia del autor generando ideas, construyendo emprendimientos exitosos alrededor de ellas y haciéndolos crecer hasta convertirse en empresas de talla internacional. Mediante historias, anécdotas, ejemplos reales y lecciones de vida describe el camino que debe seguir un emprendedor para materializar sus sueños, por ello te conectará con mucha facilidad y permitirá que acompañes al autor en todo su emocionante recorrido.